2013年6月8日星期六

These are for export certificates of photovoltaic enterprises increase the weight


Already began to smell "price competition" the global photovoltaic (pv) began to rational thinking while "turned to" domestic "healthy profit + quality +" way to go.

"We don't like some enterprises expand momentum, we need one step at a time, with solid propulsion mode; we each do a DC TO AC , of course, first of all to guarantee the quality of the power plant, to ensure that the power station of power performance and the owner.

Don't because of scale expansion, and this is the lack of rational", to swim, robust "turn" may be more important.

At present, including components and inverter current situation is very difficult, "alive" is the first job of the enterprise.

Always think, power station is the place where only profit in current pv industrial chain.

Take global photovoltaic (pv), a few years ago in Germany for power plant EPC's profits is 28%, domestic the first 4 years can reach 25%, and now the domestic photovoltaic power plant EPC has been compressed to 10-15% of the gross.

Total said, profit margins decline shows that photovoltaic industry strategic return will enter the era of spell power for five years.

"Power" is not spell it assets, but spelling is moderat, service, quality, etc.

Domestic road?

In the current pv dilemma, "shifted" way what go? Total points out, this need in the domestic policy environment reengineering marketability of photovoltaic products, photovoltaic products to reduce costs, improve product efficiency, optimize the environment of the domestic market, to eliminate the pv exports and domestic sales in the business model, trade obstacles existing in the method of payment, etc.

Although the domestic market, in the eyes of many companies is a "safe haven", but in the eyes of the global photovoltaic Li Wei swim this "safe haven" still has a lot of periphery environment need to improve.

The current power plant EPC contractor or power station owners care about most or business model and profit model.

"In Germany, the subsidy policy has its continuity - subsidies gradually, but at home sometimes too radical, sometimes too conservative, and the content of the policies outlined is not clear, affects the profit pattern of curing.

Distributed, for one, if the relevant national subsidies policy for 25 years, 10% - 15% of the profit margin of this profit model can be formed, it is rational for the entire pv industry cycle.

Under this premise, the EPC contractor in the pursuit of power plant power generation efficiency is enough, don't need too much attention to profit.

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